It’s amazing to me how #microtargeting is largely being justified on grounds that it's "cost-effective."— Ellen L Weintraub (@EllenLWeintraub) January 9, 2020
You know what else is cost-effective? Child labor. Dumping sewage into rivers. Fraud.
Just because something is cost-effective does not necessarily make it a good idea. https://t.co/2lJotJsFBY